Vice President, Sales - Marketplace Partnership

<p><strong>About Front Row:</strong></p><p>Front Row isn’t a traditional agency. We’re a connected growth engine, combining strategy, creative, media, and Amazon performance to scale beauty, wellness, and consumer brands. Our difference is in what we connect, and the results it drives: faster growth, stronger conversion, and full-funnel efficiency across every platform.</p><p> </p><p>Born from the unification of five commerce-first agencies, Front Row’s Amazon Marketplace Growth division operates at the intersection of brand and performance to help emerging and established brands scale strategically on Amazon.</p><p> </p><p><strong>About Front Row Amazon Marketplace Growth:</strong></p><p>Front Row’s Amazon Marketplace Growth division is purpose-built to help brands scale profitably and strategically on Amazon. We support every stage of the Amazon journey, from early-stage channel entry to enterprise-level expansion, through a connected service model that spans 3P Management, 1P Management, and 3P Distribution.</p><p>What sets us apart is our ability to match business models to business moments across a brand’s Amazon lifecycle. Whether we’re helping a brand take control of its presence through 3P Management, streamline vendor operations via 1P, or unlocking new revenue through our owned retail Distribution model, we operate with agility, transparency, and a relentless focus on performance.</p><p>Our team blends deep Amazon fluency with category-specific expertise across Beauty, Health, Wellness, Pet, and Household CPG, offering tailored strategies, full-funnel optimization, and executional excellence.</p><p>As part of Front Row’s broader connected commerce offering, we bring Amazon into alignment with a brand’s DTC, retail, and marketing ecosystem, ensuring that success on-platform fuels momentum off-platform, too.</p><p><strong>Role Overview: </strong></p><p>We’re hiring a Vice President of Sales to join the front lines of our Amazon Marketplace Growth team. This is an IC, quota carrying role focused on closing new business, serving as a strategic, empathetic seller who can guide mid-sized brands through the complexity of the Amazon ecosystem and connect them with the right Front Row Amazon model and blend of services.</p><p> </p><p>You will report directly to Front Row’s Amazon Marketplace Growth SVP, Sales, and work in close partnership with our Outbound Lead Generation team, Inbound/Demand Generation team, and cross-functional service departments, taking qualified leads and bringing them through to close, via custom storybuilding, strategic advisory, and relationship cultivation.</p><p> </p><p>This role is primarily focused on converting high-fit opportunities into long-term client relationships through a high-touch, insight-led selling approach, while also building pipeline through proactive outbound efforts.</p><p> </p><p><strong>Role Responsibilities:</strong></p><ul><li>Lead Ownership &amp; Strategic Selling</li><ul><li>Own a pipeline of qualified, high-fit opportunities sourced via outbound, inbound, and referral channels</li><li>Lead discovery and positioning conversations across Amazon model types (1P, 3P, Distro)</li><li>Build custom growth narratives aligned to each prospect’s goals, model readiness, and category maturity</li><li>Educate brands on the full scope of Front Row’s Amazon capabilities, using data and past performance to de-risk the decision</li></ul></ul><ul><li>Collaboration Across Growth Engine</li><ul><li>Partner closely with Lead Gen team to provide feedback on ICP targeting, messaging resonance, and opportunity quality</li><li>Work with Demand Gen and Marketing to ensure brand-right experience from first touch through close</li><li>Align tightly with VP, Sales on forecast accuracy, pricing strategy, and commercial positioning</li></ul></ul><ul><li>Pitch Leadership &amp; Conversion</li><ul><li>Coordinate and lead pitch development in collaboration with Strategy, Solutions, and Proposal teams</li><li>Shape pitch structure, storyline, and team casting to maximize win likelihood and prospect resonance</li><li>Support contract negotiation and onboarding handoff in partnership with Sales Ops and Client Services</li></ul></ul> <h2>Requirements</h2><ul><li>A strategic seller with 7-10 years of experience leading consultative sales conversations in fast-paced agency, consultancy, SaaS, Enterprise Sales, or Amazon-focused environments</li><li>Experienced in managing and closing complex large and mid-sized brand opportunities (typically $5-50M in topline revenue) across emerging and growth-stage categories</li><li>Comfortable leading discovery, shaping pitch strategy, and owning commercial conversations, all while bringing in the right cross-functional partners when needed</li><li>Energized by partnering across a broader growth ecosystem, you know how to collaborate with lead gen teams, marketing, strategy, and client services to drive momentum</li><li>A sharp communicator and natural relationship builder, you tailor how you show up depending on who’s across the table (founder, head of ecommerce, brand lead, etc.) Experience selling to multiple C-suite stakeholders in a campaign at a time is a must</li><li>Highly organized and detail-oriented when it comes to pipeline hygiene, follow-up, and next steps - you don’t drop the ball in a multi-threaded sales process</li><li>Motivated by impact, not volume, you're here to bring in the right business, not just chase every lead</li><li>Bonus: You've sold into brands in Beauty, Wellness, Supplements, Pet, or Household CPG, and have a sense for the category nuances that matter</li></ul><p></p><p><strong>Nice to have:</strong></p><ul><li>Fluency in Amazon business models, understanding the trade-offs between 1P, 3P, and Distribution, and guiding a brand toward the model that best fits their stage, goals, and constraints</li></ul> <h2>Benefits</h2><p>● Health, dental, and vision</p><p>● PTO</p><p>● Summer Fridays</p><p>● Wellness and commuter benefits</p><p>● Work with a fun, consultative team of experts</p><p>● Location – Remote or in NYC hybrid</p>