SEO & Website Optimization Specialist

Red Orange Studio, a creative agency and certified B Corp based in Richmond, VA, is growing—and we want you to create impact with us. We’re looking for an SEO Strategist who can help purpose\-driven organizations increase visibility, strengthen their digital presence, and turn search data into clear, actionable marketing strategy. This role is ideal for someone who understands that SEO is no longer limited to keywords and Google rankings. Today’s search landscape includes technical website performance, content strategy, local listings, reviews, AI overviews, third\-party platforms, and the many places people go to find answers. **Who We’re Looking For** You’re a strategic, detail\-oriented SEO professional who knows how to look under the hood of a website, identify opportunities, and explain what matters in a way clients can understand. You are comfortable using SEO tools, reviewing analytics, creating keyword strategies, identifying content opportunities, managing local listings, and preparing reports that go beyond numbers. You know how to answer the client’s real question: What does this mean, and what should we do next? You’re curious, analytical, and collaborative. You can work closely with account managers, writers, designers, developers, and clients to make sure SEO strategy is integrated into websites, campaigns, content plans, and reporting. You are confident enough to make recommendations, humble enough to keep learning, and clear enough to help clients make informed decisions. **What The Job Involves** The SEO Strategist will help Red Orange Studio clients improve organic visibility, website performance, local search presence, and content effectiveness. Responsibilities include: **SEO Strategy \& Keyword Research** · Develop SEO strategies that support client goals, audiences, services, locations, and campaign priorities. · Conduct keyword research and competitive analysis to identify opportunities for website content, blog topics, landing pages