Commercial Lead, Creator Platform (UGC)

<p><span><strong>About Splay One</strong></span></p><p class="MsoNormal"><span>Splay One is a leading content, influencer marketing and social production agency in the Nordics.<br>With over 6 billion annual organic views and direct access to the region’s most influential creators, we operate at the intersection of culture, entertainment and commercial impact.</span></p><p class="MsoNormal"><span>We are now scaling our proprietary creator platform — built to identify, activate and manage creators at scale.</span></p><p class="MsoNormal"><span><strong>The Opportunity</strong></span></p><p class="MsoNormal"><span>We are looking for a commercially driven lead to take ownership of revenue growth tied to our creator platform, across creator marketing — with an initial focus on scaling UGC.</span></p><p class="MsoNormal"><span>This is a <strong>revenue-first role with product ownership responsibility</strong>.</span></p><p class="MsoNormal"><span>Your mission is to drive revenue, close deals, and turn the platform into a core growth engine for the business.</span></p><p class="MsoNormal"><span>You will shape how the platform is packaged, sold and evolved — based on real client demand and commercial opportunities.</span></p><p class="MsoNormal"><span>This is not a pure product role, and not a coordination role.<br>This is a role for someone who is motivated by closing deals and building revenue — not just advising on strategy.</span></p><p class="MsoNormal"><span><strong>Key Responsibilities</strong></span></p><p class="MsoNormal"><span><strong>Revenue & Growth (Primary Focus)</strong></span></p><ul><li class="MsoNormal"><p><span>Drive new business and revenue growth tied to the creator platform</span></p></li><li class="MsoNormal"><p><span>Own pipeline, commercial targets and closing of deals</span></p></li><li class="MsoNormal"><p><span>Package and sell UGC and platform-driven offerings to brands and agencies</span></p></li><li class="MsoNormal"><p><span>Lead senior client conversations around scalable creator strategies and paid social</span></p></li></ul><p class="MsoNormal"><span><strong>Commercial Product Ownership</strong></span></p><ul><li class="MsoNormal"><p><span>Own positioning, packaging and go-to-market of the platform</span></p></li><li class="MsoNormal"><p><span>Translate client and market needs into product improvements (in collaboration with product/tech)</span></p></li><li class="MsoNormal"><p><span>Ensure the platform is commercially competitive, clear and differentiated</span></p></li><li class="MsoNormal"><p><span>Ensure consistent commercial understanding of the platform across teams</span></p></li></ul><p class="MsoNormal"><span><strong>Who You Are</strong></span></p><ul><li class="MsoNormal"><p><span>5+ years in influencer marketing, social, adtech, martech or similar</span></p></li><li class="MsoNormal"><p><span>Strong track record of driving revenue and closing deals</span></p></li><li class="MsoNormal"><p><span>Experience working with or selling platform-based offerings (creator platforms, SaaS, media tools, etc.)</span></p></li><li class="MsoNormal"><p><span>Strong understanding of UGC, influencer marketing and paid social</span></p></li><li class="MsoNormal"><p><span>Comfortable bridging commercial and product perspectives</span></p></li><li class="MsoNormal"><p><span>Experience working with markets beyond the Nordics is a plus</span></p></li><li class="MsoNormal"><p><span>Fluent in both Swedish and English</span></p></li></ul><p class="MsoNormal"><span>You are commercially sharp, hands-on, and biased towards action.<br>You are as comfortable in a client meeting as you are shaping an offer.</span></p><p class="MsoNormal"><span><strong>What We Offer</strong></span></p><ul><li class="MsoNormal"><p><span>A key role in scaling a proprietary platform within the creator economy</span></p></li><li class="MsoNormal"><p><span>High ownership and direct impact on revenue growth</span></p></li><li class="MsoNormal"><p><span>The opportunity to shape and build a future team around the platform</span></p></li><li class="MsoNormal"><p><span>Fixed salary + performance-based bonus tied to commercial results</span></p></li></ul><p>For questions, contact: <a target="_blank" href="mailto:emil.segersten@splayone.com"><span>emil.segersten@splayone.com</span></a>.</p>