Digital marketing managers develop and execute online marketing strategies across channels like email, social media, content, and paid advertising. They analyze performance, optimize campaigns, and drive customer acquisition and engagement.

Digital Marketing Manager Salary in Lausanne

The median salary for a Digital Marketing Manager in Lausanne is CHF 76,400 per year. The range is CHF 66K - CHF 88K. (BFS 2025) Typical US salary range: $65K - $125K. In Europe: €50K - €85K. Cost of living in Lausanne is very high compared to other cities.

Most In-Demand Skills

Digital Strategy Google Analytics & SEO Social Media Marketing Content Marketing PPC Advertising Data Analysis

The Lausanne Job Market

Education and research, health, hospitality, services, and life sciences. Education, research, and health anchor a market with strong hospitality and life sciences.

Top industries: Education & Research, Health, Hospitality, Life Sciences.

TL provides local transit; startup and research culture strongly emphasizes remote work flexibility.

Career Path & 2026 Trends

Digital marketing managers advance to senior manager, marketing director, or chief marketing officer roles; many specialize in specific channels or industries. Digital marketing in 2026 is increasingly AI-driven with generative AI creating content and predictive analytics personalizing campaigns at scale.

Interview Tip

Present a specific campaign you ran with metrics—explain your strategy, optimization process, and ROI; show that you think in terms of business outcomes.

How to Find a Digital Marketing Manager Job in Lausanne?

iampro.io aggregates listings from 40+ sources (arbeit.swiss, Indeed, LinkedIn, and more) and uses AI to analyze each posting against your profile. With 6 current Digital Marketing Manager listings in Lausanne, you get honest match scores, red flag detection, and personalized CV advice — all for free.

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