Meta

Product Marketing Manager

Meta
US San Francisco, CA, US
Onsite 2026-06-25
Announced salary
$160k–$224k
Low
$137K
Median
$193K
High
$262K
Market in San Francisco · BLS OEWS 2025

Job description

Meta is seeking a Product Marketing Manager to join our team. The products we build enable businesses to grow and communities to prosper in the intersection between people's needs, marketers' needs, and Meta's strongest differentiators to drive the development, launch, and growth of industry\-leading business products. The candidate will have experience in digital advertising, monetization product management or marketing, and an understanding of the digital advertising, marketing industry. They will coordinate cross\-functional work with peers to deliver results within a fast\-paced environment. The Product Marketing Manager will be responsible for driving market requirements and go\-to\-market plans for Meta’s solutions across our advertiser interfaces for SMB advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go\-to\-market strategy and identifying opportunities to improve existing products. They will have cross\-functional collaboration, analytical, and communication skills, as well as the ability to prioritize competing projects based on impact, deadlines, and stakeholder needs, and to make progress amid evolving requirements. ### **Product Marketing Manager Responsibilities:** * Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering * Understand the advertiser's needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products * Coordinate cross\-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner * Ensure the right level of alignment, consistency and flexibility in approach a

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