Product Manager Lead, Entertainment and Travel Ads (Mandarin Speaker)

Commercial product (ads) Product Manager Lead, Entertainment and Travel Ads (Mandarin Speaker) Location : San Jose Employment Type : Regular Job Code : A179127B Responsibilities About the Team TikTok is shaping the future of advertising and e\-commerce on one of the world's leading platforms. The TikTok Content and Service Ads team, within the TikTok Monetization Product organization, is seeking a Product Leader to define and drive the vision, strategy, and execution of innovative advertising products serving web advertisers and travel and entertainment clients. Our mission is to establish TikTok as the premier advertising platform for these verticals by delivering scalable, data\-driven product solutions that accelerate advertiser growth, maximize performance, and create long\-term business value. Responsibilities * Define and lead the long\-term product vision, strategy, and roadmap for Web Ads and Open\-Loop E\-Commerce advertising solutions across travel, entertainment, and web advertiser segments. * Own business outcomes, including revenue growth, advertiser satisfaction, retention, and overall platform adoption, while ensuring sustainable and scalable product development. * Build, mentor, and inspire high\-performing product management teams, fostering a culture of innovation, customer obsession, operational excellence, and accountability. * Partner with executive leadership and cross\-functional stakeholders to align product investments with company objectives and market opportunities. * Drive the development of highly scalable machine learning–powered advertising products that improve advertiser performance and maximize return on ad spend (ROAS). * Lead cross\-functional teams across engineering, data science, design, operations, sales, and marketing to deliver end\-to\-end product solutions from concept through launch and continuous optimization. * Establish framewor