Sr. Marketing Manager, Cervical Health

The **Cervical Health marketing team** sits at the intersection of science, strategy, and customer connection. As **Senior Marketing Manager**, you’ll help bring our cervical health portfolio to market in ways that are clear, credible, and compelling for healthcare professionals. This role is equal parts strategist, storyteller, and execution driver—turning clinical insights, market trends, and customer needs into marketing programs that support adoption and growth. You’ll work closely with Sales, Medical, Legal, Regulatory, agency partners, and other teams to keep messaging sharp, compliant, and useful. In short: you’ll help make complex information easier to understand and easier to act on. **Job Expectations** * Develop and execute downstream marketing strategies, campaigns, and programs for the cervical health portfolio. * Partner with cross\-functional teams to deliver marketing tactics on time, within budget, and aligned to business goals. * Translate clinical guidelines, data, and market insights into clear messaging and value propositions for healthcare professionals. * Support new product introductions with integrated marketing plans, launch materials, and field readiness resources. * Create and update sales collateral, website content, creative briefs, proof sources, competitive materials, and customer\-facing tools. * Define, track, and report on KPIs to measure campaign performance and adjust plans as needed. * Lead marketing projects through Legal, Regulatory, and compliance review processes. * Manage agency and vendor partners to deliver high\-quality advertising, public relations, and campaign work. * Collaborate with Sales Education and Development to create training materials, talking points, objection\-handling resources, and learning content. * Serve as a primary product marketing contact for field sales questions and support needs. **Knowledge, Skills and Behaviors** * Strong commercial marketing instincts, with the ability to conne